Become a microinsurance master.

2 weeks immersion training

at a microinsurance champion
mostly out of the office


8 weeks tailored coaching

by internationally renowned
microinsurance leaders


You & your business thrive

with transformative insights,
frameworks and tools


Microinsurance Master for life

be part an inspiring community of changemakers

“a truly transformative programme”

Programme part 1: 2-week immersion

Gain an insider perspective of a microinsurance champion

We spend two weeks camped out at a leading microinsurer. Our hosts include Pioneer Insurance (PH) and Hollard (SA):

  • Work with their staff, visit distribution partners and clients.
  • Gain a deep understanding of how champions like Hollard (SA) and Pioneer Insurance (PH) attracted millions of low-income clients
  • Learn to unlearn the traditional approach to insurance and how to apply purpose-driven leadership and client centricity in interactive, thought-provoking workshops.
  • Solve a burning real-world problem for Hollard using the principles, frameworks and tools from the workshops.
programme starting from the client

It starts from the client

"You’ve got to start with the customer experience and work back to the product, not the other way around."

Adapted from Steve Jobs

Overview of the immersion programme

  • Microinsurance’s why & the microinsurance business case
  • Microinsurance customer development & business model canvas
  • Meet the clients: Customer centricity & customer discovery in practice
  • Microinsurance products’ value proposition
  • Meet the clients: Value proposition testing in the field
  • Meet the clients: we spend the day with clients
  • Day off: Johannesburg city tour
  • Product market fit & distribution channels
  • Growth hacking & performance monitoring
  • Claims handling: the moment of truth
  • Microinsurance stakeholders: investors and regulation
  • Project presentation to the host’s leadership & the way forward

Programme part 2: 8 tailored coaching sessions


Accelerate your business with guidance from
industry leaders

The important second step in the programme is tailored online coaching for eight weeks.
  • During the immersion, you will draft a workplan with a view to kickstarting it in the weeks thereafter, with the support of one of our renowned microinsurance experts.
  • You will be assigned the expert that best suits the needs of your organisation. You can also apply for extended coaching with onsite visits. 

Programme part 3: Alumni network (for life)


“We now have a direct connection with like-minded organisations and some of the greatest industry leaders. That’s priceless.”

  • The programme itself may be over but you are a Microinsurance Master for life.
  • You will join a growing network of champions who continue to share and learn how to provide more and better risk alleviation solutions to low-income communities.
  • Candid sharing of information among like-minded leaders in online and in-person meetings.

Who will you be joining on the programme?

“A diverse mix of voices leads to better discussions, decisions, and outcomes for everyone.”

Sundar Pichai, CEO, Google

  • Microinsurance Master is a serious investment for organisations serious about their microinsurance activities.
  • You are the key microinsurance decision makers in your organisation, with a passion to make your clients and company thrive.
  • We will select 20 motivated decision-makers from insurers, microfinance institutions and other distribution partners, funders, and regulators involved in microinsurance.
  • This diversity will further challenge your thinking and enrich the learning experience. 
programme who will be attending

The programme is guided by a host, a facilitator, and coaches – all of whom have impressive track records in the microinsurance sector.

Your host (in 2020): Hollard Insurance

Hollard Insurance is the largest private insurer in South-Africa, providing both life and non-life insurance. It has over five million policy holders in 11 countries on four continents.

Hollard is a purpose-driven insurer that views the low-income market as a core element of its strategy in South Africa and internationally. Key to Hollard’s sustained growth has been its partnership philosophy, boasting over 100 ventures across the insurance value chain.

We camp out in their offices in South Africa for two weeks, going behind the scenes and out of the office to experience first-hand their successful microinsurance recipe.

Hollard insurance

Your facilitator: Bert Opdebeeck

Bert Opdebeeck will be your key contact and guide during training:

  • Worked with numerous microinsurers in Africa and Latin America over the past decade
  • Started and grew the microinsurance practice at BRS
  • Led the establishment of microinsurance key performance indicators
  • Developed training programmes taught to more than 450 microinsurance practitioners in 14 countries since 2006
Microinsurance Master is led by Bert Opdebeeck

Your coaches

Microinsurance Master works with seasoned leaders in the sector. The wealth of experience that they bring will ensure your coaching needs are amply met.
Michael McCord

Michael J. McCord

President of the MicroInsurance Centre at Milliman

Geric Laudec

Geric Laude

CEO of Card Pioneer Philippines

Afua Boahemaa Donkor

Afua Donkor

Founder AssureAdvisors Ltd and former CEO of Star Microinsurance Ghana

Richard Leftley

Richard Leftley

CEO of MicroEnsure

And  Martina Wiedmaier-Pfister, Peter Gross, Katie Biese, Bill Collins and Lemmy Manje.

You will be assigned the most suitable coach for your specified needs.

The supporting partners

The Microinsurance Master programme is created in partnership with:

Program dates and investment

Microinsurance Master runs once a year. The 2020 edition started on 2 March 2020 in Johannesburg, South-Africa. The immersion ended on 13 March 2020, with coaching continuing for 8 weeks thereafter.

The investment to join the accelerator in 2020 was 10650 US Dollar (subject to change in 2021).

What’s included?

  • All immersion training fees
  • 2 weeks’ accommodation in a 4-star hotel
  • Field trips & excursion
  • Breakfast and lunch
  • Tailored online coaching (8 weeks)

What’s not included?

  • Flights
  • Visa for South Africa
  • Travel insurance
  • Dinners and leisure expenses

Join with a unique Return on Investment guarantee

For organisations that cannot pay the full investment upfront, we have developed a unique Return on Investment guarantee:
  • Payment in two instalments of 3,500 US Dollar prior to the start of the programme
  • Payment of 6950 US Dollar only when you show a positive return on investment
  • Total investment: 13,950 US Dollar

Note that there is limited availability for this guarantee and it is subject to approval.

Need to talk to your colleagues first? Use our programme brochure.

What happens next?

The application process is simple:

  • Apply: to reserve a seat (only 20 available)
  • Get accepted: your acceptance will be based on:
  • Your profile
  • The profile of your organisation
  • Your motivations for applying
  • Your potential group fit
  • Any conflict of interests with the host organisations, Hollard Insurance (Note: they are serious about sharing their insights and we want to make sure that this will be treated in an appropriate manner).
  • Submission date: Places will be awarded on a first come first serve basis. We will choose a diverse group, so the sooner you apply the better your chance of approval.
  • Payment: to confirm your enrolement

"The key is not to prioritise what’s on your schedule, but to schedule your priorities."

Stephen R. Covey

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